While you were kicking back with a burger and a day off of work, Google was making some serious changes to its logo.
See the difference?
If you're a typography or design nerd, you probably can. The rest of us, however, need an explanation.
The change made was a tiny shift in kerning -- or, the space between two letters -- of the "g" and "l," moving the "g" one pixel to the right and the "l" one pixel down and to the right.
The subtle difference supposedly makes the overall logo more pleasant on the eyes and easier to read.
Redditors spotted the change a few days ago, and a Google representative confirmed the tweak to The Huffington Post, saying, "Great to see people notice and appreciate even single-pixel changes -- we tweaked the logo a little while ago to make sure it looks its sharpest regardless of your screen resolution."
Here's a GIF that shows the change from old to new, for those of us who aren't kerning-obsessed:
from Chicago - The Huffington Post http://ift.tt/1wlxSYe
via IFTTT
See the difference?
If you're a typography or design nerd, you probably can. The rest of us, however, need an explanation.
The change made was a tiny shift in kerning -- or, the space between two letters -- of the "g" and "l," moving the "g" one pixel to the right and the "l" one pixel down and to the right.
The subtle difference supposedly makes the overall logo more pleasant on the eyes and easier to read.
Redditors spotted the change a few days ago, and a Google representative confirmed the tweak to The Huffington Post, saying, "Great to see people notice and appreciate even single-pixel changes -- we tweaked the logo a little while ago to make sure it looks its sharpest regardless of your screen resolution."
Here's a GIF that shows the change from old to new, for those of us who aren't kerning-obsessed:
from Chicago - The Huffington Post http://ift.tt/1wlxSYe
via IFTTT
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